Try GIFT at the Digital Innovation Museums Association Pre-Conference Session, 2 October

Brighton Museum and Art Gallery building with purple flowers in the foreground and pale blue sky

Ahead of the MA conference, Culture24 will be hosting an event at Brighton Museum & Art Gallery with the award-winning artist company Blast Theory to give you the chance to try out the Gift experience.

Are you looking for a piece of low-cost digital innovation for your museum? Are you struggling with how best to offer something that is fun, participatory and meaningful to your visitor? Do you lack in-house skills and confidence and are interested in what is out there that you could use without having to build it? Then try out Gift, a new web app developed by Blast TheoryWatch this brilliant video that fully explains the Gift app experience.

Described as a way of enabling your visitors to create and share a ‘playlist’ of their visit, Gift is a piece of open-source software that can be used and adapted by any museum free of charge. You don’t need to have digitised your collection for the GIFT web app to work for your museum, as visitors use their own smartphones to take pictures and create a digital gift for someone they love.

It’s like making a playlist or a mixtape for someone except with photos of objects from your museum – a personal gift which will speak directly to the person they send it to.

At this free event, you’ll hear about its development from one of the artists who created it, and learn more about how this app might be used by your museum. You can then test out the Gift app on your own smartphone in the galleries of Brighton Museum.

Speakers will include:

GIFT is an EU-funded collaborative research project that explores how museums can embrace digital technology to ensure more personal, emotional and playful encounters with art and cultural heritage for audiences.

We’ll also be offering you a chance to learn more about the Horizon 2020 funded project that supported the development of this project as well as other free initiatives that museums can use to develop new digital experiences and engagement ideas.

This event is free to attend, but booking via this form is essential as spaces are limited to 30 places at each session. Sessions repeat at 3pm and 4pm. The museum will be open until 6pm for you to test out the app. Refreshments will be available.

Whether you’re coming down for the whole, or just part of the Museums Association conference, do come and join us on Wednesday from 3pm. A couple of us will also be attending the conference and we are looking forward to seeing familiar faces and meeting new ones.

To find out more about the Museums Association conference, visit the MA website.

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