Seb Chan: Masterclass & Crit Room 

Monday June 5th 2017, 2pm to 6pm
Digital Catapult, London
£39 plus VAT – BOOK NOW  (price includes wine/beer/drinks and nibbles)

Internationally recognised museums sector digital revolutionary, Seb Chan, will be appearing at this very special Culture24 event in London.

ACMI chief experience officer Seb Chan

In this masterclass, Seb will share his thinking on the challenge of transforming the totality of the museum experience for the 21st century. He will talk about the lessons learned over the last 18 years working in the sector and how these help shape strategies for structural change, digital transformation and implementing human-centred design in large and small organisations. Passionate about the value of museum collections, he will explain about how his work has always placed collections at the centre of strategies for public engagement and how, more than ever, museums need to make more use of their assets to assert their public value.

Seb will be joined by Culture24 CEO Jane Finnis for an informal conversation, followed by a Q&A with the audience.

The Crit Room, chaired by Culture24′s Anra Kennedy, will review the digital outputs from three of the organisations in the audience, offering honest, personalised, problem-solving guidance in a friendly and supportive environment.  The idea of this session is to share tips both from the experts’ practical suggestions and from each other’s experiences: we’ll also invite comments and ideas from the floor. Everyone at the event will have the opportunity to submit their digital output for the Crit Room and this could be your main website, online collections, an exhibition site or a social media channel.

The event concludes with an hour to reflect and discuss what we’ve learned over free-flowing drinks, nibbles and networking with Seb, the Culture24 team and colleagues from across the sector in the spectacular surroundings of the Digital Catapult.

About the speaker

Seb Chan is a trailblazer in the international cultural landscape, lauded for his leading role in transforming the Cooper Hewitt, Smithsonian Design Museum in New York with a human-centred digital renewal and now in the newly created role of Chief Experience Officer at the Australia Centre for the Moving Image (ACMI) in Australia. Previously Seb came to international fame for his ground-breaking work with Sydney’s Powerhouse Museum. Seb has been a long term collaborator with Culture24, working on their ‘Let’s Get Real’ programme.


Book Now

Tickets are on sale now for £39 plus VAT.   Please note this price INCLUDED tea/coffee in the break, plus wine/beer/drinks and nibbles during the networking.


About the venue

This event is brought to you in collaboration with Digital Catapult.

Accelerating the practical application of digital innovation, Digital Catapult helps UK companies win at home, and on the global stage. A national strategy delivered locally. Digital Catapult works with companies of all sizes to transform their businesses through digital innovation. Together we deliver commercial success and sustainable economic growth.








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